Soccer Moms are giving way to Single Woke Females – the new “SWFs” – as one of the most potent voting blocs in American politics.
Unmarried women without children have been moving toward the Democratic Party for several years, but the 2022 midterms may have been their electoral coming-out party as they proved the chief break on the predicted Republican wave. While married men and women as well as unmarried men broke for the GOP, CNN exit polls found that 68% of unmarried women voted for Democrats.
Maria Baer, Brad Wilcox, Deseret News
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© 2026 Institute for Family Studies
© 2026 Institute for Family Studies
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