Here’s Where to Fall in Love

Modern dating is making a lot of young singles feel defective. Almost all the advice out there starts with the same assumption: There is something wrong with you. Work out more. Earn more money. Heal your inner child. Looksmaxx. Optimize every inch of your face and body and life to finally be lovable. Become the best product on the market.

There’s big business behind this, too. Download more dating apps, then pay for premium. Take a course on upgrading your profile. Take another on your attachment style. Talk to a life coach. Invest in therapy. Try skin care routines, hair transplants, and cosmetic surgery. Of course, people have always worked on themselves to attract partners, but it’s beginning to feel as if love is for the best object, as if marriage is for whoever spends the most time marketing themselves. And if dating isn’t working out, well, you must be faulty somehow.

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